QRcodly

QR Codes Built for Marketing

Connect print materials to digital campaigns. Track performance, customize designs, and update content in real-time.

Create Your Marketing QR Code

Bridge Print and Digital

Add QR codes to flyers, posters, business cards, and packaging. Every scan is a measurable touchpoint in your campaign.

  • Link print materials to any landing page
  • Track scan rates on billboards, mailers, and ads
  • Measure ROI on print campaigns with real data

Test and Optimize Campaigns

Create multiple QR codes for different placements or designs. Compare scan rates to find what works best.

  • Create separate codes for each placement
  • Compare performance across channels
  • Swap destinations to test different landing pages

How to Add QR Codes to Your Campaign

Bridge print and digital marketing with trackable QR codes in five steps.

1

Define Your Campaign Goal

Decide what you want to measure: landing page visits, app downloads, form submissions, or coupon redemptions.

2

Create a Dynamic QR Code

Link to your campaign URL. Use a dynamic code so you can swap destinations or add UTM parameters later.

3

Match Your Campaign Design

Customize colors, add your logo, and choose a style that integrates seamlessly with your print creative.

4

Add to Print Materials

Place the code on flyers, posters, packaging, or direct mail. Always include a CTA like 'Scan to claim your offer.'

5

Compare Placement Performance

Create unique codes per placement. Compare scan data across channels to optimize ROI.

Best Practices for Marketing QR Codes

One Code per Placement

Use unique codes for each channel (billboard, flyer, mailer) to isolate performance and measure channel ROI.

Add UTM Parameters

Append UTM tags to your destination URLs for full attribution in Google Analytics — from scan to conversion.

Test at Actual Print Size

Scan your code at the final print size before the full run. What works on screen may fail on a small business card.

Always Include a CTA

Place a clear call-to-action near the code: 'Scan to claim your offer' or 'Scan for exclusive access.' Codes without CTAs are often ignored.

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QR Codes for Other Industries

See how other industries use QR codes to engage their audience.

Frequently Asked Questions

Create a unique QR code per placement (billboard, flyer, mailer). Compare scan counts to cost per placement. Add UTM parameters to tie scans to conversions in Google Analytics.

View all FAQs

Make Every Print Piece Measurable

Add QR codes to your marketing materials and track every scan. Start for free.

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